When Good Kid, M.A.A.D. City dropped the rap world christened Kendrick Lamar as a god, the next Nas or Rakim. A phenom that was to be rap’s savior. Skeptics weren’t so sure, speculation as to […]

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It’s easy to loathe the lyric video. For a while, all we had were the most mind-numbing one-dimensional interpretations of an artist’s craft. Stuff that looked created in the 3-D text software included in a ’97 […]

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