The brand is Popeye’s, but I never eat spinach/Eggs in the morning, put syrup on biscuits/Raised by the family, it takes a village/Standing on top and y’all looking like midgets
from BBB lyrics by Lonzo Ball
The Big Baller Brand gets another shot in the arm via its biggest asset. To mixed reviews, Lonzo has already dropped a few singles, each a bombastic commercial promoting him and his many ventures. The beat is doused in bass and reverberates throughout the landscape like a heard of frightened elephants, a lay-up effort that doesn’t do much for his deadpan delivery. The predictable nature of the content mirrors his game in a freakish way; one dimensional until he develops a long range assault. Unable to extend his reach, he resorts back to themes he’s already touched upon. To his credit family is still a cornerstone, which is saying more in one song than most rappers say in a lifetime.
