It started with Daniel Radcliffe’s impressive rendition of Blackalicious‘ “Alphabet Aerobics,” and now it’s become an official phenomena; the Harry Potter universe and rap have collided into one, the latest manifestation being the #HipHopHarryPotter movement.

The genesis of this latest viral craze began with Comedy Central’s @Midnight with Chris Hardwick where contestants racked their brains in order to fuse Harry Potter-isms into well known rap songs. Examples from Tuesday, January 10’s episode include: ‘Watch Me Whip, Now Watch Me Quidditch’ (SilentóWatch Me (Whip/Nae Nae)), ‘Every Day I’m Dumblin’ (Rick Ross – “Hustlin’“) and ‘My witch is bad and bougie cooking up potions with an uzi’ (Migos – “Bad and Boujee“).

With one Harry Potter prequel already out (Fantastic Beasts and Where to Find Them) and four more on the way, the potential for this trend is limitless, which is both terrifying and exciting depending on which side of the coin you land on. Both worlds indulge in fantasy, both create magic, both make a fortune. In other words this is just the beginning.